Logo
Light background, dark background and small use. We don't leave it as a single-piece file.
Service
We produce the logo, color, typeface and usage rules together. Business card, site and social account should speak the same language. A nice mark isn't enough; it has to look the same everywhere.
What it does
A logo is a file. A brand is that file looking the same on the card, the sign, the site and the post. If one is purple and another uses a different typeface, nobody remembers it.
First we talk about what you do and who you want to stand apart from. Then we show a few directions. The chosen direction is delivered with colors, type and a simple usage note.
What's included
Light background, dark background and small use. We don't leave it as a single-piece file.
Main color and supporting colors. Written with codes so they don't drift on the site and in print.
A choice for headings and body text. We go with free, usable families so there's no license surprise.
How the logo shrinks, what it isn't placed on, how much space. A short page is enough, not a folder full of jargon.
Profile image, cover and business card layout. The identity shouldn't stay on the shelf.
Separate files for print and screen. The printer and we work from the same source.
Process
What you sell, who you stand apart from, where it will appear. The direction narrows accordingly.
A few logo directions. You choose the one you like; it doesn't go into an endless revision loop.
Color, type and small usage examples settle on the chosen logo.
Print, screen and a short note. If there's a site or social job, the same language carries over there too.
Who it's for
For newly opened brands or brands that look different everywhere. If you have a logo file but the card and site don't match, we start here too.
A name and a first logo. Let it come out together with the card and profile image.
The logo is there but color and type differ everywhere. We pull the system together; we don't necessarily throw the logo away.
If you want to settle the color before getting a site built, identity comes first.
Posts use a different template every month. A fixed language makes the content work easier too.
Questions
It can. But a logo without color and type falls apart everywhere on its own. If you want a narrow scope we write "logo only" in the quote and don't push the rest.
We show a few directions and refine in the direction you choose. We don't send dozens of random sketches. The number of rounds is written in the quote.
Yes. We deliver the print and screen files. The usage right belongs to you. Another agency can continue with the same files.
Related services
Get a Quote
A new logo or a clean-up, where will it be used? We clarify the number of rounds and the delivery in the quote.
During working hours we usually reply within minutes.
Reach us for an in-person or online meeting; let's lay your project on the table together.