Keyword selection
We look at what the searcher wants. We eliminate irrelevant and overly generic keywords up front.
Service
To the person searching, the right ad.
We show ads to people searching for your service on Google. Keywords, copy and budget are set around your business. You see spending and incoming requests clearly once a month.
What it does
Advertising is not pouring money into empty keywords.
Someone searches "emergency plumber" or "plastic injection." If you don't show up at that moment the job goes elsewhere. If you show up but get clicks on irrelevant keywords, the budget melts.
We separate search intent. Keywords close to buying are separate, those just browsing are separate. The ad copy says the same thing as the page. The person who clicks doesn't land on an empty page.
What's included
What's in the campaign.
Ad copy
What you sell, where you are and what the person should do are in the copy. We don't write exaggerated promises.
Landing page
The page the ad lands on carries the same offer. If the site is weak we say so first.
Budget control
The daily cap and unnecessary clicks are tracked together. We shut off wasted searches.
Conversion tracking
Forms, calls or WhatsApp clicks are measured. We don't say "it's going well" without measuring.
Monthly note
Amount spent, clicks and incoming requests. Short and clear. The account stays with you.
Process
This is how setup goes.
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We talk about the goal
Quote, call or sale. The budget limit is also clarified in this conversation.
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We set up the account
Campaign, keywords and copy. The account sits in your Google account, we manage it.
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We watch the first days
We shut off irrelevant searches and align the copy with the page. Early intervention protects the budget.
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We review once a month
What was spent, what requests came, what the next keyword is. We send you the note.
Who it's for
Who does this ad suit?
For businesses whose customers search on Google. If you aren't searched for yet, we first talk about the site and SEO; we don't force ads open.
Searched-for work
Tradesperson, clinic, moving, consulting. If people already search, ads make sense.
City and district
We narrow it to the area you serve. We don't take clicks from a city you're not in.
Clear search
If the product name is searched, search ads work. Social ads for an audience just browsing are on a separate page.
Scattered campaigns
If you already have an account, starting from scratch isn't required. First we cut the waste, then rebuild.
Questions
Three questions before starting.
Is the ad budget paid to you?
No. Ad spend is charged from your own Google Ads account. Our fee is for management work. We write the two separately in the quote.
Does the account stay with me?
Yes. The campaign is set up in your account. If we stop working together your ads stay with you; we release our access.
Can ads run if I don't have a site?
A page to land on is needed. A single landing page works, and so does a corporate site. If there's no page we build it first, then open the ad.
Related services
You don't have to leave this on its own.
Get a Quote
Write what's searched, we'll set up the campaign accordingly.
Roughly write your service, your city and your monthly ad budget. We separate the management scope in the quote.
Write on WhatsApp right now
During working hours we usually reply within minutes.
If you'd rather talk
+90 542 598 62 14
Reach us for an in-person or online meeting; let's lay your project on the table together.